Tesco backtracks on Clubcard Rewards Scheme after customer backlash

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Tesco backtracks on Clubcard Rewards Scheme after customer backlash
Tesco has backtracked on its new Clubcard Rewards Scheme announcement following backlash from its customers. (Picture: PA)

Tesco has backtracked on its new Clubcard Rewards Scheme announcement following backlash from its customers.

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Just yesterday, the supermarket chain announced it would be changing the scheme so that all customers would get three times the value of vouchers.

But this led to dozens of complaints from customers who had been saving up the vouchers, hoping to get four times the values of vouchers.

@Tesco no notice of a change in tesco clubcard policy giving 25% less than you were.quite a cynical move one would say.

— Daniel Buscini (@buscini) January 15, 2018

@Tesco Just got email “to make things easier” we are reducing value of your vouchers by 25% without notice every little helps #tescoclubcard

— Lou (@LovelyLou81) January 15, 2018

Now, it appears Tesco has extended the deadline so that customers will be able to claim the original values until June 10, 2018.

A spokesperson for Tesco told Metro.co.uk that they have listened to customers feedback and will now extend the deadline for customers to convert their vouchers until the 10 June 2018.

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The announcement yesterday sparked outrage among customers, with many blaming Tesco for the lack of notice.

The spokesperson added that customers who have already redeemed at three times will not lose out and will need to contact the customer service centre.

They plan to inform all customers of the new deadline over the next few days.

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